Act-On

star star star star star 0.0 (0 reviews) | Marketing Software · AI-Augmented Marketing Automation

Elevate your marketing with Act-On's automation for email campaigns, lead scoring, and targeted programs, all designed for efficiency and precision.

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Product Overview

Act-On provides a comprehensive solution for marketing automation, focusing on email campaigns, customer journeys, lead scoring, and landing page creation to assist teams in executing targeted initiatives effectively. While some users have pointed out that the interface feels somewhat outdated and reporting options are not as flexible as desired, the platform's robust templates, accurate segmentation capabilities, and responsive customer support continue to enhance daily operations.

Product Details

What Is Act-On?

Act-On serves as a comprehensive marketing automation solution tailored for B2B teams looking to design and implement campaigns across multiple channels. It consolidates the creation of emails, landing pages, and forms, enabling the capture of qualified leads without the need for additional tools. Automated journeys facilitate follow-ups based on user behavior, while lead scoring identifies contacts that are ready for engagement. The platform also allows for segmentation to reach targeted audiences and features built-in analytics that reveal which messages drive conversions, allowing teams to refine their content based on solid data.

Act-On Pricing

The provider presents two pricing options for Act-On that adjust according to the number of active contacts:

Professional: Starting at $900/month (For 2,500 monthly active contacts)
Enterprise: Custom Pricing

As the tier of active contacts increases, costs will rise accordingly, which can be modified using the slider available on the site. Reach out for a customized quote on Act-On pricing tailored to your business needs.

Please note that pricing is subject to change.

Act-On Integrations

The Act-On platform is compatible with a variety of systems and applications, including:

Salesforce
Microsoft Dynamics 365
Oracle NetSuite
SugarCRM software
Zendesk Sell
Zoom
GoToWebinar

Schedule a complimentary Act-On demo to explore these integration options further.

Who Is Act-On For?

Act-On is well-suited for various industries and sectors, such as:

Healthcare
Manufacturing
Financial services
Banking and credit unions
Insurance
Agencies
HR and staffing

Is Act-On Right For You?

This platform is particularly beneficial for mid-sized B2B organizations in need of automated marketing workflows, accurate lead scoring, and robust CRM integrations to navigate complex buyer journeys. Its emphasis on segmentation and reporting enables teams to effectively target their audiences and assess outcomes without needing multiple tools. With adaptability across sectors such as healthcare, finance, and manufacturing, Act-On assists teams in executing organized multichannel outreach.

If you're still uncertain whether Act-On is the best choice for you, feel free to reach out to our customer support team at info@softwareseekers.com for additional assistance.

Marketing Software Features

cancel A/B Testing

cancel Mobile CRM

cancel ROI Analysis

cancel ROI Tracking

cancel Cost Tracking

cancel Emal Marketing

cancel SEO Management

cancel Budget Tracking

cancel CRM Integration

cancel Data Management

check_circle Email Marketing

check_circle Lead Generation

cancel Lead Management

cancel Personalization

cancel Quality Control

cancel Task Management

cancel Brand Management

check_circle Event Management

cancel Mobile Marketing

cancel Email Integration

cancel Sales Forecasting

cancel Audience Targeting

cancel Contact Management

check_circle Content Management

cancel Alerts/Notifications

check_circle Campaign Management

cancel Collaboration Tools

cancel Competitor Analysis

cancel Document Management

cancel Production Planning

cancel Workflow Automation

cancel Integration with CRM

cancel Inventory Management

check_circle Marketing Automation

cancel Real-Time Monitoring

cancel Compliance Management

check_circle Customer Segmentation

cancel Landing Page Creation

cancel Lead Capture Software

cancel Work Order Management

cancel Opportunity Management

cancel Social Media Listening

check_circle Analytics and Reporting

cancel Analytics And Reproting

cancel Customer Service/Support

cancel Customizable Dashboards

cancel Email Tracking Software

cancel Reporting and Analytics

check_circle Social Media Management

cancel Alerts And Notifications

cancel Deal Pipeline Management

cancel Email Marketing Software

cancel Lead Generation Software

cancel Lead Management Software

cancel Mobile Marketing Support

cancel Social Media Integration

cancel ROI Analysis / ROI Tracking

cancel ROI Tracking and Analysis

cancel Cost Tracking and Analysis

cancel Email Marketing Automation

cancel Search Engine Optimization

cancel Campaign Management Software

cancel Integration With ERP Systems

cancel Marketing Analytics Software

cancel Task and Activity Management

check_circle Customer Feedback And Surveys

cancel Marketing Automation Software

cancel Personalization and Targeting

cancel Lead Generation And Management

cancel Search Engine Optimization (SEO)

cancel Content Creation and Management

cancel Customer Communication Tracking

cancel Real-time Production Monitoring

cancel Bill Of Materials (BOM) Management

cancel Integration with Marketing Tools

cancel AI-Augmented Marketing Automation

cancel Integration with Third-Party Apps

cancel Production Planning and Scheduling

Pros & Cons

Pros

checkEasy to use email builder

checkHelpful, responsive customer support team

checkSolid Salesforce integration for campaigns

Cons

closeInterface feels dated in places

closeReporting flexibility can be limited

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Frequently Asked Questions

No. The vendor does not offer a dedicated mobile app.

Yes. Act-On provides an open API.

Act-On is available in 16 languages, including English, Spanish, Arabic, Japanese, and Chinese.

Support includes email, phone, a knowledge base, and a contact form.

Act-On integrates with many platforms including Salesforce, Microsoft Dynamics 365, NetSuite, SugarCRM, and Zendesk Sell.

Act-On has two plans: Professional plan starting at $900/month for 2,500 monthly active contacts and Enterprise plan is available at custom pricing, with costs increasing as contact tiers grow. For a custom Act-On cost, contact us today!

Users typically come from industries such as healthcare, manufacturing, banking and credit unions, financial services, agencies, insurance, and HR and staffing.

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